we help values-driven businesses build foundational growth and marketing strategies
Strengthening visionary brands for the long haul
our mission is to reduce the vulnerability of small and early stage companies by helping them get the fundamentals right
We offer a range of services to complement the game-changing work you’re already doing. Whether you want to go all the way back to the drawing board and re-work your growth strategy or just talk through a specific concern like branding or customer segmentation, we’re here to offer that support… on a schedule and at a price that fits your needs.
I created Worth+Will to help level the playing field
I watched too many of my favorite brands - usually the small-but-mighty who were attempting to effect real change in their respective industries - falter and shutter. After speaking with these business leaders about their experiences, I saw a clear need for high quality strategy support for teams with limited resources. Now I’m putting my 15+ years of global brand experience to work for the next generation of values-driven companies.
Testimonials
“Kate's acknowledgement of our prior efforts and drive to help us take things to the next level made her the perfect fit for strategic support. She helped us take a moment to get out of the daily race of running our company to look at our broader strategy, enabling us to use our limited resources in a far more constructive way. Her approach was relevant and applicable to where we were at – a breath of fresh air.”
— Hanna Guy, Co-Founder & CEO of Dorsu
“Kate hosted a 2-day workshop with our founding team to solidify our mission, vision, and strategy. She was transparent and open from the beginning, and presented us with a clear scope of work, goals, and objectives. The workshop gave us a roadmap and helped us discover our identity. Pulse can now operate with a beautiful vision for our company, specific values that maintain our north star, and a mission we can stand by. We look forward to working with Kate more in the future.”
— RICKY SCHAY, FOUNDER, PULSE – CONNECT LIFE
“Kate led us to develop a distinct, clear vision, brand identity, and marketing platform for IMAJION by guiding us through a process of discovering and refining the key characteristics of our business and our product. She helped us create a strong framework for IMAJION’s marketing by identifying what unique qualities set our company apart and how we can best represent ourselves to the market. Kate’s work with IMAJION was valuable not only to prepare us to communicate our product to a wider audience but also for us to better understand our company and product’s unique strengths and how we plan to achieve our goals.”
— Adrian Hatch, CEO, IMAJION
book a conversation with me
Introductory calls are complimentary.